How long does painting take? – Video #3

November 21st, 2010

Here’s the third in a series of light online training videos, helping homeowners and apartment dwellers to estimate the amount of time their redecorating project should take to complete.

“So much of a good paint job goes into the preparation,” says Yoni Borojevic, Diamond Touch’s president for over 20 years in the GTA. “So that’s where most of the time is spent, depending on the condition of your walls, the different finishes you might want to use, and the finish and detail work you’d like.”

The new video mentions a few of the most common scenarios, along with typical time estimates for average projects of each type. Surprisingly, it’s not unusual for Diamond Touch’s crew to be in and out in a day or less for many one to three-room jobs, from start to finish.

“For most people, redecorating their home or even just a couple of rooms and the main entrance hall completely disrupts the household routine,” smiles Borojevic. “Knowing they can count on us to come in, mask off the untouched areas, do complete sanding and surface preparation and all paint work, and then full cleanup in a day means it’s easy for them to accomodate. And it’s like an instant transformation from old to sparkling!”

Call a painting contractor, or do it yourself? – Video #2

November 16th, 2010

In this second light online training video, Diamond Touch helps homeowners and apartment dwellers to decide between doing a job themselves or hiring a painting contractor to refinish their homes.

“Some people like to take on a home painting project themselves, and it can be rewarding” says Yoni Borojevic, Diamond Touch’s president for over 20 years in the GTA. “But there are certainly times when it’s best to call a professional. We touch on some of those situations with this second video.”

Headed by Borojevic’s drive to educate the firm’s customers, his team of painting professionals helped create topics for the video series based on conversations with customers over the years. And they promise to get into real topics that don’t always place painting contractors as the best choice.

“It’s important to make your place look good with quality paint work,” smiles Borojevic. “And it’s what goes on behind the scenes, as well as before and after the job, makes all the difference in how well it turns out, and how long it lasts. Besides, there are some jobs that no-one in their right mind would want to do themselves!”

Toronto home painting contractor Diamond Touch announces online training series for consumers

October 29th, 2010

Here’s the first in a new series of online training videos, created to help homeowners and apartment dwellers make the right choices when deciding to paint or refinish their homes.

As a Toronto-based painting and renovation contractor, with a team of professionals headed by Yoni Borojevic for over 20 years in the city, Diamond Touch is offering this video series to answer a list of questions typically asked by our customers during a refinishing project. Topics will include how to choose between the various paint formulations and finishes on the market, as well as things to look for and to avoid when selecting a professional painting contractor.

“Our customers always feel better when their questions are answered before a job begins,” says Borojevic. “That’s why we take the time to explain things clearly first, to make sure each job goes smoothly and exceeds expectations for finish, value and safety. This video series is designed to make it easy for people to understand what to expect when they invite us to their home to discuss their redecoration and remodeling ideas.”

Although Diamond Touch serves homeowners in the Greater Toronto area, this online educational series will be available worldwide through the company’s YouTube video channel (http://www.youtube.com/watch?v=_7QvaYSa33k), as well as through their website at http://DiamondTouch.ca . It is being produced by local business marketing agency Favorites Club with a continuous release schedule spanning from now until the end of this year.